REFUSE AND CONQUER
fitness
fitness
aimed at empowering real life humans who know they want a little bit more for their health and fitness, but feel unclear, overwhelmed, and a bit confused on how to get there
hi, I'm Michelle
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For those who need a detailed, progressive workout plan to follow that won't break their body or their soul and will leave them with time to actually live their lives too.
You can choose:
1. to pay for access to just the app and show up on your own time
2. invest a smidge more and get that weekly 1:1 feedback (think of it as a cost effective take on 1:1 training)
3. go all in for a bit and actually meet me in person for some hands on training.
BUILT ON BASICS: TRAINING PROGRAMS
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Don't be fooled, this is not 1:1 coaching. They are merely 30 or 60 minute sessions for curious individuals who just want to have a conversation with someone who can speak into their current situation about anything health or fitness. For you if you'd just like to have a chat without feeling the pressure to commit to a training or nutrition program.
TUTORIAL SESSIONS
2026 cohort opens to
the waitlist on March 24
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It’s a 13-week, 10,000-foot lifestyle and mindset overview containing concepts I teach all my 1:1 nutrition clients (for less than a month of 1:1 coaching). It’s what I’ve spent the past 13 years of my life implementing personally (in some form or another) and the past 7 years learning professionally.
Solidify your daily health habits through tangible mindset work (it’s not woo-woo I promise) without having to figure it all out by yourself.
BUILT ON BASICS: ACADEMY
meet the
human responsible
Michelle Cross
NASM certified nutrition coach and personal trainer
health mindset coaching certification
functional nutrition and metabolism specialIST
After coaching over 7 years and acquiring hundreds of testimonials, I see health and fitness get overcomplicated way too often. There are so many blanket statements being thrown out into the world with zero context which leaves too many folks feeling like, "That's cool and all but how do I apply that to my life in tangible ways??? Is THAT really the thing I'm missing? Is there somewhere to get clear concise answers in language I can understand?"
That's what I aim to do with in person Training Tutorials, Built on Basics training programs, and Built on Basics: Academy. Clarify and personalize all that info out there in ways that can actually be applied without using shame as a motivator. There's so much more behind, "I'm sliding back into unhealthy eating habits" or "I can't control my cravings." or "Just manage your stress better." HOW do you actually do that though? If I can help bring clarity/answers, I'd love to do that for ya.
Michelle Cross
NASM certified nutrition coach and personal trainer
health mindset coaching certification
functional nutrition and metabolism specialization
meet the
human
responsible
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